A man with a surprised expression in a shopping center next to a map of Spain with a yellow thumbtack.
CONSUMER AFFAIRS

Neither Maquinista nor Splau: The Shopping Center That Has Surprised Everyone These Days

A Famous Shopping Center in Catalonia Confirmed a New Development That No One Wants to Miss This Week

In recent days, a shopping center in Catalonia has caused great excitement among customers. The surprise comes from an innovative event that has captured the attention of hundreds of curious onlookers. It is a very special market that promises to become a very successful experience in the coming hours.

The chosen location is the Carrefour Shopping Center in Tarragona, located on the Reus Highway. This will host, between April 7 and 12, a market of lost or unclaimed packages. The event, by the company Suerte, has gained a lot of popularity lately because it allows customers to get packages from companies like Amazon.

Entrance of a shopping mall with a sign that says
The Mystery Package Market will be held from April 7 to 12 | Google Maps

The Lost Package Market That Has Arrived in Tarragona

The Carrefour Tarragona Shopping Center will be the setting for this peculiar market, where attendees can buy packages whose surprise will only be revealed upon opening them. Each package has a unique price of 15 euros per kilogram (2.2 lbs.), which adds an extra layer of excitement to the experience. Visitors have the opportunity to participate in a kind of "lottery," where the package's content is a complete mystery.

The market will be open from 10:00 a.m. to 10:00 p.m., allowing interested parties to attend at any time during those days. The proposal is characterized by its concept of chance, as the only thing buyers know is that the package has a determined value, but not the content it holds. From clothing and utensils to valuable items, each package is a box of surprises.

A stack of cardboard boxes in front of a Carrefour store.
Without a doubt, Carrefour Shopping Center will sweep these days | Carrefour, Goku4501, en.e-noticies.cat

A Commercial Strategy That Maximizes Available Resources

Beyond the excitement of the purchase, this initiative has a clear commercial objective from the company's perspective. This event is a way to optimize the company's resources, freeing up space for new products. In addition to maximizing the turnover of items that would otherwise be in inventory without any use.

As the third-largest listed shopping center property in continental Europe, Carmila is the parent company of Carrefour Tarragona. It has focused on transforming and enhancing the value of shopping centers in France, Spain, and Italy.

A spacious shopping mall with a high ceiling and colorful decorations, where several people walk and shop.
The packages can be purchased at a single price of just 15 euros per kilogram | Google Maps

This initiative is part of Carmila's strategy to continue driving innovation in its shopping centers. With a portfolio valued at 5.9 billion euros, the company has proven capable of offering different proposals. These not only attract the consumer but also help the efficiency of its operation.

This market, which combines surprise with an effective commercial strategy, reinforces Carrefour Tarragona's commitment to offering novel experiences to its customers. Additionally, the initiative highlights Carmila's focus on continuously improving the value of its shopping centers. Being an example of how to adapt commercial offers to the current needs of the market.

➡️ Consumer Affairs

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